FR

Careem - Z7am Campaign

Media playerAudio player with custom controls for playback, volume, seeking, and more. Use space bar to play/pause, Shift + arrow keys (←/→) to seek, and arrow keys (↑/↓) to adjust volume.

Project overview

A culturally rooted Careem campaign leveraging Moroccan urban slang to drive rider acquisition. Visuals and copy localized for Casablanca's young commuting audience.

Client

Careem

Date

2020

Industry

Transportation

Services

Content & Social

Ready to launch your next digital project?

Talk with the team