Milano Cérame Négoce - One-Pager Site + Full-Funnel Acquisition
Project overview
Milano Cérame Négoce is a Moroccan distributor of high-end Italian tiles and flooring. We rebuilt their website as a focused lead-generation one-pager and ran the supporting acquisition stack - community management with architecture-style moodboards to showcase the collections, SEO, SEA and Meta Ads - so paid traffic could land on a page engineered to convert.
Client
Milano Cérame Négoce
Date
2020
Industry
Tile & Flooring Distribution
Services
Web Development
Milano Cérame Négoce - One-Pager Site + Full-Funnel Acquisition process
The challenge
Milano Cérame Négoce needed a way to turn its Italian tile catalogue into a steady flow of qualified leads - architects, contractors and end clients with active projects. The previous web presence was scattered and the social feed didn't visually do justice to the product itself. They needed one focused entry point and a paid acquisition stack designed to feed it.
Our solution
We rebuilt the website as a one-pager engineered around lead capture - collections, references and contact funnel collapsed into a single scroll. In parallel, we took over community management with an architecture-style moodboard editorial line to showcase the tile ranges, and ran the full acquisition stack (SEO, SEA, Meta Ads) pointing all paid traffic back into the one-pager.
The result
Milano Cérame Négoce now operates with a tightly focused web + social + paid acquisition setup. The one-pager structurally converts paid traffic into leads while the moodboard-led social feed gives the brand a recognisable, premium look that matches the Italian product positioning.
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